Sales conversation
Cross-selling
How it may influence
Suggesting related items makes the basket grow one small step at a time.
Evidence to check
- Do you need the extra item now, or only because it was shown next to this one?
- Is the extra item cheaper elsewhere when bought on its own?
Useful step
Look at the total before and after the extras, side by side.
When this is reasonable
Some items do need a matching part — a charger, a cover, a cable.
Tamil Nadu examples (illustrative)
- Online sale: an extended warranty already ticked in the cart.
- Course call: daily WhatsApp messages asking "what's stopping you?".
- Showroom: dealer insurance bundled with accessories "for just ₹1,500 more".
Sources
This page is a general explanation only; it says nothing about any particular seller.